January 5, 2017

Some beautiful bridal separates from the new ‘Portia’ range. Shown here in Pale China Blue, but also available in classic ivory, and a choice of other custom tints such as Antique Ivory, Pale Mint Green, Wisteria and Blush.

(more…)

December 13, 2016

Earlier this year I was contacted by lovely Irene of High Emotion Weddings in Vienna who had seen the navy and gold ‘Emilie’ gown and thought it would be a perfect fit for her ‘Sleeping Beauty’ inspired fairytale styled shoot. This was to be shot in the atmospheric surroundings of Bran Castle in Transylvania (also known as ‘Dracula’s Castle). The champagne beaded tulle ‘Artemis’ gown also seemed to be ideal for the Fairy Godmother, and I was able to recommend the beautiful headpieces of HF Couture to complement both styles. I’ve also long been an admirer of Russian photographer Elena Pavlova, so was thrilled to hear she would be shooting the story.

Irene’s meticulous planning, and ability to pull together an international team of creatives, resulted in these gorgeous scenes so wonderfully captured on film by Elena (with second shooter Luciana and videographer Rares getting some great BTS images and video footage)……

(more…)

November 26, 2016

Embellished Lace and Tulle Black and Gold Evening Wear

Two JFD red carpet dresses styled for a photo shoot at Britain’s largest privately owned grand house….

(more…)

November 13, 2016

Ophelia gathers flowers, wearing a Pre-Raphaelite inspired silk velvet gown and bronze guipure lace robe

(more…)

November 13, 2016

A beautiful set of images by Koby Brown, of model Jeni wearing the ‘Krysanthe’ gold silk ballgown and bronze guipure lace’Medici’ robe. These were taken early one very cold winter’s morning on the island of Burano in Venice…….

(more…)

November 9, 2016

Prague Art Nouveau Inspiration for a gold lace wedding dress by Joanne Fleming Design

The ‘Gismonda’ dress, a nod to Prague’s most famous artist of the Art Nouveau, Alfons (Alphonse) Mucha.

(more…)

September 5, 2016

A fairytale forest shoot inspired by the mythical ‘huldra’.

A huldra (from the root meaning ‘covered’ or ‘secret’) is a creature from Norwegian folklore, also known as the skogsrå or Tallemaja (Pine tree Mary) in Sweden, or Ulda in Sami mythology

Another darkly atmospheric shoot in Norway with Mona and Barbro (the Dag Drømmerne creative force)……

(more…)

September 4, 2016

A styled shoot in Norway featuring a couple of pastel lace wedding dresses….

I first met Norwegian photographer Mona Moe Machava last year in the South of France at a wonderful photography workshop hosted by charming Lisa of the Norwegian Wedding Blog. This was a fabulously creative few days led by JFD faves Koby and Terilyn of Koby Brown Photography…..a chance for photographers to meet, socialise, learn, and share ideas in an idyllic setting in the hills outside of Cannes.

Anyway, I have been following Mona’s work via Facebook since then and have fallen in love with the magical images she captures in the forests and fjords of Norway with her creative partner Barbro, collectively known as ‘Dag Drømmerne’, or the Day Dreamers.

I was so thrilled when they asked if I’d like to collaborate on a shoot or two, and jumped at the chance to send some gowns over to Norway earlier in the summer.

These delicious images are the first results of that collaboration….

(more…)

August 23, 2016

Part IV of the ‘Into the Woods’ shoot captures the classical beauty of the ‘Tadema’ gold lace tulle design, the structured gilded guipure lace of the warrior queen bodice offset by the suppleness of the cobweb soft tulle and silk chiffon skirts…

Photography; Jacqui McSweeney
Hair accessories; Isobel Hind Couture

Florals; Miss Mole’s Flower Emporium

(more…)

July 27, 2016

 The third set of images in our ‘Into the Woods’ series captures the romanticism of our ‘Tennyson’ green wedding dress, a slither of softest French lace (custom tinted to a delicate seafoam) and pale celadon silk satin. Hanging strands of ivory guipure lace flowers  accentuate the neckline and hem, and flutter in the evening breeze. An intricately beaded band holds back those tumbling locks.
This lady, Anne-Charlotte, gazes out over the lake of waterlilies from her stone escarpment, catching the last of the sun’s rays before wandering through the wood to make a rustic halo of  vines and ivy to wear on her journey to find her elusive knight……

Photography; Jacqui McSweeney
Hair accessories; Isobel Hind Couture

(more…)